Broadcast manual or scheduled messages using the Campaigns module.
The Campaigns module at Rampwin allows you to send manual or scheduled messages to single or multiple contacts. You can use a simple message or a pre-approved message template based on the selected Channel.
To access the Campaigns, head over to the left sidebar and select Campaigns.
Currently, there are 2 types of Campaigns available:
- Campaigns – Send a one-time message to single or multiple contacts.
- Drip Campaigns – Send multiple messages one after another on a timely basis to a single or multiple customers.
Explore the following pages to learn more about these campaign types.
For WhatsApp Channels like 360dialog, Emma, and Cloud API, you can send a simple message or List/Button/Options/Product Messages only within the 24-hour Window of the last message received from the users or customers.
WhatsApp Business Platform has a Customer Service Window (24-hour) in which businesses can send both simple messages and pre-approved templates. Outside the customer service window, the business would require a message template.
The WhatsApp Business Platform works around two different categories of conversation:
- User-initiated – When the user or customer sends the message to the business. The business can respond to the message with a simple message or message template within 24 hours. Once the window has expired, the business can only respond with a message template which will be counted as a Business-initiated conversation.
- Business-initiated – When the business reaches out to the customer outside the 24-hour customer service window, its falls under the Business-initiated conversation. A message template is required for a business-initiated conversation.
